Sold Out in Seconds: How Celebrities Influence The Market2 min read It has happened to everyone. You see the newest...
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Sold Out in Seconds: How Celebrities Influence The Market
Sold Out in Seconds: How Celebrities Influence The Market2 min read It has happened to everyone. You see the newest paparazzi photo or video of your favorite celebrity and are captivated by what they are wearing or a product they are using. You never knew that you...
Business Bankruptcies 2021
Business Bankruptcies 20212 min read Many retail giants have been struggling for years to keep up with the ever-advancing technology of e-commerce. Over the past year, Brick-and-mortar stores were hit harder than ever as the pandemic forced them to close their doors,...
Spring 2021 Fashion Forecast: 6 Trends to Try This Spring
Spring 2021 Fashion Forecast:6 Trends to Try this Spring 2 min read With the arrival of spring comes a sense of newness and freshness: the sun is shining more, the grass is turning greener, and the doom-and-gloom of winter seems to be dissipating. This does not just...
March Madness 2021: How To Watch and Which Brands To Expect
March Madness 2021: How To Watch and Which Brands To Expect3 min read After a rare hiatus, March Madness is back in 2021! This past year, the NCAA made the decision to cancel the 2020 men’s basketball tournament amid health concerns about the spreading of COVID-19....
Here’s Where Retail and Entertainment Are Headed With Vaccine Rollout
Here's Where Retail and Entertainment Are Headed With Vaccine ROllout2 min read | Olivia Greene The release of the COVID-19 vaccine on December 11, 2020 has taken our nation by storm. The supply chain is struggling to keep up with the rate of production in order to...
Black History Month 2021: 12 Black-Owned Small Businesses to Support
Black History Month 2021: 12 Black-Owned Small Businesses to Support2 min read Happy Black History Month! This month we celebrate and honor black excellence of the past, present, and future. This month at Consumer Sense, we are spotlighting exceptional black-owned...
Valentine’s Day 2021: Affordable Ways To treat Your Significant Other
Valentine's Day 2021: Affordable Ways To Treat Your Significant Other3 min read Want to treat your significant other this Valentine’s day without breaking the bank? You’ll be happy to hear that there are many ways to make your date feel special while still remaining...
Valentine’s Day 2021: Contactlessly Delivered Gifts For Your Valentine
Valentine's Day 2021: Contactlessly Delivered Gifts For Your Valentine2 min read The most romantic day of the year is upon us once more. Happy Valentine’s Day! With the pandemic still raging, it may not be the best idea to have a romantic dinner at a restaurant or...
Super Bowl lV: Celebrity Cameos
Super Bowl LV Ads: What to Expect From Celebrity Cameos2 min read It’s that time of the year again- Super Bowl ad time! I don’t know about you, but unless the Steelers are playing, I could care less about the actual game. I, like so many other consumers, like to watch...
Super Bowl Ads: Classic Commercials From Years Past
Super Bowl Ads: All-Time Classic COmmercials From Years PastAudrey Guskey | 5 min read Is it worth $5.6 million for 30 seconds to advertise in the Super Bowl? ABSOLUTELY! Over 120 million viewers in the U.S. and 1 billion worldwide are expected to be watching....
Super Bowl LV: Why Beer Ads Always Thrive + Who to Expect This Year
SuperBowl LV: Why Beer Ads Always Thrive + What Brands To Expect This YearMikey Whirlow | 2 min read As Super Bowl commercials increase in popularity in the media over the years, there’s always an annual debate of which companies reigned supreme with their marketing....
Super Bowl LV: Most Controversial Ads Ever Aired
Super Bowl LV: Most Controversial Ads Ever Aired2 min read Every year for the Super Bowl, companies will pay a significant amount of money to air a commercial during the big game. Millions of people are tuned in and many of them are there just for the commercials....
Super Bowl LV Commercials: Cost & Viewership
Super Bowl LV Commercials: Cost & Viewership2 min read It’s that time of year again, exciting football fanatics everywhere, it’s Superbowl season! While most of the day’s excitement will surround the showdown between the Chiefs and the Buccaneers, Super Bowl...
Super Bowl LV Teaser: Top 7 Most Anticipated Ads to Look Out For
Super Bowl LV Teaser: Top 7 Anticipated Ads to Look Out For2 min read Here at Consumer $ense, we appreciate the SuperBowl for the commercials, and year after year the anticipation grows as to which brands will deliver comedic relief, a heart-warming story, or cheesy...
Barstool Fund: Small Business Donations Soar and How You Can Help
Barstool Fund: Small Business Donations Soar and How you Can help2 min read | Olivia Greene Sports lovers and social media consumers alike are familiar with the charismatic personality of Barstool Sports’ founder, Dave Portnoy. Whether you know him from one of his...
Honest Product Review: Mr. Iced Coffee Maker is a Big Win For Speed and Price
Honest Product Review: Mr. Iced Coffee Is a Huge Win For Speed and Price3 min read As an avid coffee drinker, I stay pretty up-to-date with any new coffee launches from any of the big coffee chains, as well as any new coffee machines and products. I was absolutely...
Consumer Trends 2021: Staying Active With At-Home Workouts
Consumer Trends 2021: Staying Active With At-Home Workouts2 min read When the pandemic hit, it disrupted a lot of peoples’ workout routines. Many of us are used to going to a gym to work out, including myself. Going to the gym can help you create a habit, get out of...
Consumer Trend 2021: Shopping Through Social Media
Consumer Trend 2021: shopping through social media2 min read It’s not a secret that technology has revolutionized shopping over the last decade, especially seeing giants like Amazon thrive. And in 2021, there is no exception. While we are still in the midst of a...
Consumer trends 2021: Make This Year Your Own with DIY Kits
Consumer Trend 2021: Make This Year Your Own With DIY Kits2 min read 2020 has changed the way we socialize, work, parent, and celebrate holidays. With lockdowns and remote working, consumers have had more time on their hands than ever. Thus, instead of buying...
Consumer trends 2021: the switch to cashless payments
Consumer Trend 2021: the switch to cashless payments2 min read In an ever-evolving world of technological advancements, it is no surprise that multiple payment methods are now accessible from our devices. The COVID-19 pandemic has caused many aspects of our daily...
Consumer Trends 2021: Cutting the Cable Cord For Good
Consumer Trend 2021: Cutting the Cable Cord For Good2 min read It’s no secret that streaming services are a wildly popular option for consumers' choice of entertainment these days, but a more recent phenomenon among consumers that we believe will spike this upcoming...