Consumer Products That Are in Shockingly High Demand3 min readConsumers may not even notice that the products they are...
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Here’s Where Retail and Entertainment Are Headed With Vaccine Rollout
Here's Where Retail and Entertainment Are Headed With Vaccine ROllout2 min read | Olivia Greene The release of the COVID-19 vaccine on December 11, 2020 has taken our nation by storm. The supply chain is struggling to keep up with the rate of production in order to...
Super Bowl LV: Most Controversial Ads Ever Aired
Super Bowl LV: Most Controversial Ads Ever Aired2 min read Every year for the Super Bowl, companies will pay a significant amount of money to air a commercial during the big game. Millions of people are tuned in and many of them are there just for the commercials....
Super Bowl LV Commercials: Cost & Viewership
Super Bowl LV Commercials: Cost & Viewership2 min read It’s that time of year again, exciting football fanatics everywhere, it’s Superbowl season! While most of the day’s excitement will surround the showdown between the Chiefs and the Buccaneers, Super Bowl...
Super Bowl LV Teaser: Top 7 Most Anticipated Ads to Look Out For
Super Bowl LV Teaser: Top 7 Anticipated Ads to Look Out For2 min read Here at Consumer $ense, we appreciate the SuperBowl for the commercials, and year after year the anticipation grows as to which brands will deliver comedic relief, a heart-warming story, or cheesy...
Honest Product Review: Mr. Iced Coffee Maker is a Big Win For Speed and Price
Honest Product Review: Mr. Iced Coffee Is a Huge Win For Speed and Price3 min read As an avid coffee drinker, I stay pretty up-to-date with any new coffee launches from any of the big coffee chains, as well as any new coffee machines and products. I was absolutely...
Slowing Down Fast Fashion: Your Guide to Sustainable Shopping
Slowing Down Fast Fashion: Your Guide to Sustainable Shopping2 min read Fashion is one of the best creative outlets for self-expression; as John Galliano says, “The joy of dressing is an art”. There are infinite ways to style clothes and with unisex and androdynous...
Why Spirit Halloween Stands Strong Amidst COVID-19
Why Spirit Halloween Stands Strong Amidst COVID-193 min read Ah yes, Spirit Halloween; the pop-up Halloween shop that makes you wonder how it survives the other 11 months out of the year. Particularly this year, the pandemic has created an uneasy attitude towards...
Things to Know Before You Buy: Boat edition
Things To Know Before You Buy: Boat Edition 3 min read Many people after quarantine have had extra money lying around after receiving stimulus checks. With nothing to do, and especially with nowhere really to go this summer, people have turned to either...
A Covid Perspective: The Restaurant Industry’s Response
A COVID Perspective: A Restaurant Server Tells All3 min read The restaurant industry has been hit hard since the pandemic, as restaurants are limited to 25% capacity of their usual space. Because of this restriction, wait times are longer, labor has been scaled back,...
A Covid Perspective: The Reality of Retail in a Pandemic
A COVID Perspective: The Reality of Retail in a Pandemic 3 min read A few weeks ago, Dr. Guskey shared an experience she had when shopping at Aldi. She was planning on purchasing three different versions of the same product for her grandson so he could pick the one he...
Here’s Why You May Be Spending More After Quarantine
Here's Why You May Be Spending More After Quarantine3 min read From April to May, retail sales increased by 17.7%, although from last year, they are still down by 6.1%. As retailers are coming out of this pandemic, many are being forced to focus on their online...
Consumer Trends 2020: Artificial Intelligence Making Your Life “Easier”
Consumer Trends: Artificial Intelligence3 min readBy: Megan Batykefer Today, Consumer $ense social media Dream Team member Megan Batykefer is here to bring you another technological trend and its impact on the consumer experience: Artificial Intelligence. During the...
The Coronavirus and Retail: Who Is Thriving and Who Is Failing
Covid-19 & Retail: WHo is Thriving and Who is Failing3 min read One of the biggest questions on consumers’ minds recently is, will retail survive the coronavirus crisis? Over 63,000 outlets have been forced to close. Consumers are spending less to avoid going...
Selling on Etsy: Tips for Starting STRONG!
Selling On Etsy: Tips For Starting Strong! 3 min read Have you often been told that one of your hobbies could be sold on Etsy? Well, if you’ve finally decided the time is right and you’re looking to turn your unique passion into income, we’re here to help! Today, C$...
Consumer Trends: RFID Technology and Virtual Reality Shopping
Consumer Trends: RFID Tech and VR Shopping3 min readAuthor: Mia Beyerl 2020 is teeming with new marketing and consumer trends that businesses are taking advantage of to draw more consumers to their products and services. Now more than ever, they are able to analyze...
Consumer Trends 2020: What You Need to Know
Consumer Trends 2020: VIP Service, Thrifting, and Sharing Economy3 min read Can you believe we’re already 3 weeks into the new year? At Consumer $ense, we’ve gathered the latest trends and happenings in the marketplace for this 2020 season. Here are our predictions...
Consumers Tell All: 2019 Product Year in Review
Consumers Tell All:Best Product Innovations of 20193 min readAuthor: Daniel Thein 2019 was a year full of fantastically innovative products that continually urged the inner consumer in all of us to spend. Although tech heavy, the developments in this product area...
Sneaky Ways Retailers Make You Spend More During the Holidays
Welcome back to Consumer $ense! This time of year, the competition between retailers is HUGE forcing them to pull out all the stops and try to grab your attention with "great sales", but how can you tell a good sale from one that's TOO good to be true? Here at C$,...
Black Friday and Cyber Monday 2019: What You Need to Know
Black Friday and Cyber Monday 2019: What You Need to Know 3 min readThis is Dr. Audrey Guskey, consumer trends expert, with Consumer $ense to give you the lowdown on all things holiday shopping, and specifically Black Friday and Cyber Monday, which are on November...
The Retail Apocalypse: How Consumers Are Changing FAST
The Retail Apocolypse: How Consumers Are Changing FAST 3 min read In the past couple of years, several past their prime retailers have filed for bankruptcy: Forever 21, Charlotte Russe, Toys R Us, Payless, Kmart, Gymboree, and Aeropostale have all fallen to the...